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Google I/O is our yearly developer conference where we have the pleasure of announcing some exciting new Search-related features and capabilities. A good place to start is Google Search: State of the Union, which explains how to take advantage of the latest capabilities in Google Search:

We also gave more details on how JavaScript and Google Search work together and what you can do to make sure your JavaScript site performs well in Search.

Try out new features today

Here are some of the new features, codelabs, and documentation that you can try out today:
The Google I/O sign at Shoreline Amphitheatre at Mountain View, CA

Be among the first to test new features

Your help is invaluable to making sure our products work for everyone. We shared some new features that we're still testing and would love your feedback and participation.
A large crowd at Google I/O

Learn more about what's coming soon

I/O is a place where we get to showcase new Search features, so we're excited to give you a heads up on what's next on the horizon:
Two people posing for a photo at Google I/O, forming a heart with their arms

We hope these cool announcements help & inspire you to create even better websites that work well in Search. Should you have any questions, feel free to post in our webmaster help forums, contact us on Twitter, or reach out to us at any of the next events we're at.

Since launching the Google Assistant in 2016, we have seen users ask questions about everything from weather to recipes and news. In order to fulfill news queries with results people can count on, we collaborated on a new schema.org structured data specification called speakable for eligible publishers to mark up sections of a news article that are most relevant to be read aloud by the Google Assistant.

When people ask the Google Assistant -- "Hey Google, what's the latest news on NASA?", the Google Assistant responds with an excerpt from a news article and the name of the news organization. Then the Google Assistant asks if the user would like to hear another news article and also sends the relevant links to the user's mobile device.

As a news publisher, you can surface your content on the Google Assistant by implementing Speakable markup according to the developer documentation. This feature is now available for English language users in the US and we hope to launch in other languages and countries as soon as a sufficient number of publishers have implemented speakable. As this is a new feature, we are experimenting over time to refine the publisher and user experience.

If you have any questions, ask us in the Webmaster Help Forum. We look forward to hearing from you!

Last year, we launched Google Home with recipe guidance, providing users with step-by-step instructions for cooking recipes. With more people using Google Home every day, we're publishing new guidelines so your recipes can support this voice guided experience. You may receive traffic from more sources, since users can now discover your recipes through the Google Assistant on Google Home. The updated structured data properties provide users with more information about your recipe, resulting in higher quality traffic to your site.

Updated recipe properties to help users find your recipes

We updated our recipe developer documentation to help users find your recipes and experience them with Google Search and the Google Assistant on Google Home. This will enable more potential traffic to your site. To ensure that users can access your recipe in more ways, we need more information about your recipe. We now recommend the following properties:
  • Videos: Show users how to make the dish by adding a video array
  • Category: Tell users the type of meal or course of the dish (for example, "dinner", "dessert", "entree")
  • Cuisine: Specify the region associated with your recipe (for example, "Mediterranean", "American", "Cantonese")
  • Keywords: Add other terms for your recipe such as the season ("summer"), the holiday ("Halloween", "Diwali"), the special event ("wedding", "birthday"), or other descriptors ("quick", "budget", "authentic")
We also added more guidance for recipeInstructions. You can specify each step of the recipe with the HowToStep property, and sections of steps with the HowToSection property.

Add recipe instructions and ingredients for the Google Assistant

We now require the recipeIngredient and recipeInstructions properties if you want to support the Google Assistant on Google Home. Adding these properties can make your recipe eligible for integration with the Google Assistant, enabling more users to discover your recipes. If your recipe doesn't have these properties, it won't be eligible for guidance with the Google Assistant, but it can still be eligible to appear in Search results.
For more information, visit our Recipe developer documentation. If you have questions about the feature, please ask us in the Webmaster Help Forum.