We recently brought together over 1,000 attendees consisting of agencies and Google Marketing Platform certified partners to engage directly with our product teams and share their vision for the future of advertising technology. Your invaluable feedback highlighted three critical needs: 1) Scaling media performance & productivity across multiple channels: You want to connect with audiences across all the content they love. We discussed how Display & Video 360's advanced automation and cross-channel frequency management can help you optimize reach and maximize impact across channels. 2) Empowering your ad tech with your unique expertise and insights: You're achieving impressive results with custom bidding to tailor bids for optimal ROI. We're committed to empowering you with tools that align with your unique business needs. 3) Making AI work harder with unified marketing tools: We touched on customer success stories where the combination of products such as Campaign Manager 360 and Display & Video 360 earned better results. We also showcased how tools like enhanced conversions in Search Ads 360 deliver robust and accurate measurement. Your Feedback Fuels Our Innovation: We're dedicated to evolving the Google Marketing Platform to help you achieve your advertising goals. Stay tuned for upcoming enhancements based on your valuable insights. #GoogleMarketingPlatform #AdTech
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Alliances Manager at Advantage Club Inc || Helping HRs and Corporates with Digital Rewards, Employee Benefits and Engagement | SaaS | HR-Tech || MBA-'23 | BBA-'21
3 tips for “Marketing” in economic uncertainty This shows the power of retail media, and why being bold and flexing your creativity pays off! #ppc #googleleads #sem #adwords #digitalamarketing
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20+ Years in Brand Management, Digital Marketing & Business Development from various MNCs/ global companies. Digital advocate, Content creator, Ikebana artist, Entrepreneur. Proud Mom to 3 girls & a Shih-tzu ❤️
Latest updates from GOOGLE!!! #google
The Google Marketing Live Keynote presented various AI-driven advertising campaigns and tools, such as Performance Max Campaigns, Video View Campaigns, and Demand Gen, aimed at providing privacy-safe alternatives while still delivering relevant and helpful ads to consumers. Additionally, Google introduced new solutions for retailers, including the Google Merchant Center Next, allowing automatic product information sharing on Google. #marketing #google #googleanalytics #advertising #ai #data Measurement and data collection were also emphasized, with solutions such as Google Tag, Enhance Conversions, and Google Analytics 4. https://lnkd.in/eBxMsUqr
Google Marketing Live Keynote
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Exciting news from Microsoft Advertising! 🎉 Their new campaign type, Performance Max, is now available globally. This AI-powered campaign helps you reach more customers and drive more conversions across all of Microsoft's advertising channels, including Search, Display, YouTube, and more. Here's what you need to know: Performance Max is an automated campaign type that uses AI to find new customers who are likely to convert. This means you can spend less time managing your campaigns and more time focusing on your business. It's a multi-format, cross-channel campaign, which means that your ads can appear in a variety of formats, such as text, image, and video, across all of Microsoft's advertising channels. Ready to try Performance Max, but feeling overwhelmed? We can help! As a full-service advertising agency, we specialize in helping businesses leverage the latest advertising technologies to achieve their marketing goals. We can guide you through the setup process, optimize your campaigns, and ensure you're getting the most out of your business. >> Contact us today for a free consultation! #PerformanceMax #MicrosoftAdvertising #DigitalMarketing
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#performancemax are now (in Beta) available on #microsoftads We can now have access to Microsoft's full inventory and network. 💥 It's a bit late compared to Google Ads, but it was certainly a type of campaign that it would have implemented to continue to be on the same line as the competitor. Have you checked your accounts? 🚀 Erica Spadoni Lucia D'Alessio Lorenzo Calderale Chiara Ciarrapico Manuela Stragapede #performance #advertising #performanceadvertising https://lnkd.in/d43D4-xJ
Microsoft's Performance Max is now in open beta
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Maximise Your Visibility: Elevate Your Brand with Aiidl Technology's Google Ads Expertise! 🌟📊 . . . . #AiidlTechnology #GoogleAds #DigitalMarketing #CustomerAcquisition #OnlineAdvertising #BusinessGrowth #MarketingStrategy
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Does Creating Effective Google Ad Campaigns Have You Feeling Like You’re Missing Something? It’s complicated, we know! Now you can harness the power of Google’s algorithm and AI with Google Performance Max Ad Campaigns. Unlocking the full potential of Google Ads, Performance Max campaigns are the ultimate tool for advertisers to expand their reach. These campaigns transcend boundaries, seamlessly showcasing ads across every channel Google offers: Search, Shopping, YouTube, Display, Discover, Gmail, and Maps. Powered by cutting-edge machine learning algorithms, Performance Max campaigns dynamically adapt to deliver optimal results. Show your ads across all Google’s advertising channels! ✔ Increase conversions and value ✔ Find new customers ✔ Gain richer insights ✔ Work together with automation Let Synergy Business Software Get You Started! Get More Information Here: https://lnkd.in/e9kBw6nf https://lnkd.in/eftkz8Zf
Performance Max campaigns: General concepts video | Google Ads
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Digital Marketing Expert | Facebook Ads Specialist | Pixel Setup Pro | Sales Funnel Strategist | Google Ads Guru | Website Tracking
"Elevate your digital presence with my expertise in Meta Pixel, Facebook Conversation API, and Google Tag Manager. Precision marketing, dynamic engagement, and event tracking excellence—transform your brand on the digital frontier! #digitalmarketing #MetaPixel #ConversationAPI #googletagmanager #eventtracking
Tanjirul360: I will setup meta pixel, facebook conversation API with google tag manager for $20 on fiverr.com
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Our mission is to become the most sought after Google AdWords agency whilst helping real businesses improve their ROI
📣 Exciting news for Microsoft Advertising users! 🚀 Introducing UET Insights, an innovative feature that will transform the way you understand user engagement. 📊✨ 🔎 Gain deeper insights into your audience's behaviours and preferences with UET Insights. Tailor your PPC campaigns with precision, leaving behind guesswork. Say hello to data-driven decision making! 💪💼 📈 Microsoft's latest advertising tool will provide you with actionable insights like never before. Uncover untapped opportunities, optimise your ads, and maximise impact on your website. 🌟💡 🚀 Don't be left behind! Stay ahead of your competition and start leveraging the power of UET Insights today. Explore the endless possibilities waiting for you. Sign in to your Microsoft Advertising account! 💼👉💻 #MicrosoftAdvertising #UETInsights #PPC #DataDrivenMarketing
New UET Insights for Microsoft Advertising
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Our mission is to become the most sought after Google AdWords agency whilst helping real businesses improve their ROI
📣 Exciting news for Microsoft Advertising users! 🚀 Introducing UET Insights, an innovative feature that will transform the way you understand user engagement. 📊✨ 🔎 Gain deeper insights into your audience's behaviours and preferences with UET Insights. Tailor your PPC campaigns with precision, leaving behind guesswork. Say hello to data-driven decision making! 💪💼 📈 Microsoft's latest advertising tool will provide you with actionable insights like never before. Uncover untapped opportunities, optimise your ads, and maximise impact on your website. 🌟💡 🚀 Don't be left behind! Stay ahead of your competition and start leveraging the power of UET Insights today. Explore the endless possibilities waiting for you. Sign in to your Microsoft Advertising account! 💼👉💻 #MicrosoftAdvertising #UETInsights #PPC #DataDrivenMarketing
New UET Insights for Microsoft Advertising
shha.re
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Adapting to Change: Future-Proofing Your Strategy with Google Performance Max In today's rapidly changing digital landscape, it's crucial for businesses to stay ahead of the curve and adapt to new technologies and trends. That's why I'm thrilled to share with you an innovative solution that can future-proof your marketing strategy: Google Performance Max. 🎯 What is Google Performance Max? Google Performance Max is a groundbreaking advertising solution that leverages the power of machine learning to optimize your campaigns across multiple Google platforms, including Search, Display, YouTube, and Discover. It enables you to reach your target audience with precision, delivering relevant ads at the right time and place. ⚡️ Why should you consider Google Performance Max? 1️⃣ Maximize your reach 2️⃣ Simplify your campaign management: 3️⃣ Leverage the power of machine learning 4️⃣ Drive better performance 🔒 How to future-proof your strategy with Google Performance Max? 1️⃣ Embrace change 2️⃣ Stay ahead of the competition 3️⃣ Continuously optimise: 💪 Are you ready to future-proof your marketing strategy with Google Performance Max? Reach out to our team today to learn more about how this innovative solution can transform your advertising efforts and help you stay ahead in the ever-changing digital landscape. #digitalmarketing #displayads #pmax #demandgeneration #socialmediaagency #advertisingagency
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Serial media intrapreneur: Google, LiveRamp, Circana. I build big businesses ($xxxMM) under the aegis of even bigger businesses ($xxB).
1wWhat will result, however. Validation or innovation 🤔